Whether you have years of experience as a branch manager or are just starting in this field, this resource is your guide to unlocking valuable insights and actionable tips for achieving success and expanding your business. Let’s explore the strategies that will elevate your performance and drive business growth.

How To Build My Business as A Branch Manager

Building a thriving business as a branch manager requires a strategic approach centered on three key pillars: developing strong relationships, building a strong team, and investing in your own growth and development.

Developing Strong Relationships

One of the best ways to build your business as a branch manager is to develop relationships with your customers and referral partners. This means getting to know them on a personal level, understanding their needs and goals, and providing them with the best possible service. Remember, authenticity and vulnerability are your greatest tools to success.

  • Engage with Your Community: Get involved in local events and network with fellow community members. This is an effective way to establish connections with professionals and potential clients.
  • Direct Outreach: Communicate with your clients and partners through phone calls, emails, or in-person meetings. Ensure your interactions are genuine and demonstrate a sincere interest in helping them achieve their goals.

“The mortgage Industry is a contact sport… to survive and grow you need to connect with people.” – Jan Ozga (Chief Strategy officer)

Building a Cohesive Team

Your team is the backbone of your branch’s success. A cohesive team is essential for sustained success in any business, and especially in the mortgage industry. When team members are aligned and working together towards common goals, they are more productive, efficient, and successful.

  • Hiring the Right People: When assembling your team, prioritize hiring individuals who possess both the necessary qualifications and experience. Additionally, ensure they align with your team’s culture and values.
  • Training and Support: Provide ongoing training and resources to empower your team members. This includes access to training materials, CRM tools, and one-on-one coaching to help them excel.
  • Motivation and Goal Setting: Set clear and achievable goals for your team. Implement incentives and create a positive work environment that fosters motivation and teamwork.

“You are not just a Branch Manager. You are a parent, sister/brother, friend, mentor, business manager, and dream maker. You wear a lot of hats, and frankly, having the right team behind you that will work with you, not against you is key.”- Mike Naylor (Founder & Chief Executive Officer)

Investing in Personal and Professional Growth:

As a branch manager, it is important to continuously invest in your own personal and professional growth. This will help you to stay ahead of the curve in the ever-changing mortgage industry and to become a more effective leader and manager. Here are some tips for investing in your personal and professional growth:

  • Stay Informed: Keep up with the latest trends and best practices within the mortgage industry. This can be achieved through online courses, industry conferences, and reading relevant literature.
  • Seek Mentorship: Collaborate with a mentor or coach who can provide guidance and insights based on their experience, sometimes in the form of a development plan.

“Invest in yourself. Empower yourself with the skills and coaching to thrive as a successful branch manager.” – DML Executive Leadership Team

Importance Of Personal and Professional Branch Manager Development

Branch managers are crucial to any organization’s success, responsible for leading teams, managing customer relationships, and meeting financial goals. Moreover, personal and professional development is vital for branch managers to succeed.

  • Enhanced Leadership & Management: Continuous learning enhances the leadership and management skills of branch managers, fostering a more positive work environment.
  • Heightened Customer & Partner Satisfaction: Informed branch managers deliver better service, resulting in satisfied clients and partners who may refer business to their network.
  • Broadened Expertise: Staying current with industry trends empowers branch managers to efficiently manage their branches and support their teams.
  • Career Advancement: Branch managers who invest in their skills find themselves in high demand and are better positioned for promotion opportunities.

How To Personally and Professionally Develop as A Branch Manager

Personal and professional development is essential for branch managers’ success. Here are some tips on how to achieve it:

  • Set goals for yourself and your team. What do you want to achieve in the next year or two? Once you know what you want to achieve, you can develop a plan to get there.
  • Identify your strengths and weaknesses. What are you good at? What areas could you improve in? Once you know your strengths and weaknesses, you can focus on developing your skills in the areas where you need improvement.
  • Find a mentor or coach. Working with a mentor or coach can help you to develop your skills and knowledge, and to overcome any challenges you may be facing. Through Direct Mortgage Loans’ DML Elite program, branch managers receive mentorship and coaching including personal and professional development.
  • Take advantage of training and development opportunities. There are a number of different training and development opportunities available to branch managers. Take advantage of these opportunities to learn new skills and to stay up to date on the latest trends and best practices.
  • Network with other professionals. Networking with other branch managers or other industry professionals can help you to learn from their experiences and to share your own ideas.

Tools For Professional Branch Manager Development

Direct Mortgage Loans offers a number of tools and resources to help branch managers develop their skills and knowledge. These tools can help managers build strong relationships, stay top-of-mind with their network, and generate more leads and close more loans. Here is a brief overview of some of the key tools and resources offered by Direct Mortgage Loans:

  • DML YoU: This six-month training program is tailored for ambitious originators aspiring to eliminate ineffective management and thrive as successful branch operators.
  • DML Elite: A manager development plan for success, helping branch managers stay on track and committed to their goals by outlining daily and weekly expectations.
  • Bi-Monthly Monday Meetings: These meetings are held by Chief Operations Officer, Erin Naylor, and discuss important tech and operations updates as well as any industry changes.
  • Bi-Monthly DML Masterclass: This class is designed to encourage professional development by providing in-depth training regarding specific topics from industry experts.
  • Branch Manager Meetings: DML branch managers come together to discuss their personal experiences in the market and brainstorm ways to solve problems and collaborate with one another.
  • Monthly Social Media Trainings: These monthly trainings are held to encourage learning about the latest social trends, how to create a Tik Tok, and post a reel.

Branch Manager Testimonials

Read what Direct Mortgage Loans’ branch managers have to say about their experience with DML’s training and coaching. Their testimonials offer valuable insights into what sets DML’s approach apart and why DML consistently succeeds in growing top producers!

Amy Wolff142% Volume Growth

“I’ve watched my vision come to life as I’ve continued to grow, and I’ve had the support that I need. I love it because this is a family. We actually have each others’ backs; we care about one another. We make sure that together we reach our goals.”- Amy Wolff, Branch Manager


Caleb Hiester

340% Volume Growth

“I reached out to Mike and Ashley…they were amazing, they had a plan, everything was already laid out for me, and I just worked that plan. I more than doubled my business within the first year, and we’ve been growing ever since.” – Caleb Hiester, Branch Manager


Michelle Jacinto275% Volume Growth

“Since joining DML, my stress level has gone down 90%. We used to have super stressful closing months, and now, with only a fraction of the stress, we’re closing even more loans because of the efficiencies. If you want to get from A to B, no matter what level of production you’re at, they’re going to help you; they are an open book.” – Michelle Jacinto, Branch Manager

Explore a Career with DML!